The secrets of successful business development or the art of avoiding the pitfalls of strategic knowledge gaps. Part II – FORS solutions
The success of any business development strategy largely depends on the accurate and in-depth analysis of the business environment of companies’ operations and the associated risks as well as the capacity not only to mitigate them but to transform them into advantages. It also depends on successful change management and the capacity to develop, adapt and evolve in a global environment that is not only constantly changing but is being gradually reshaped.
As a crucial element of the business development strategy the need to reevaluate the operational environment has become an imperative in order for a business to survive and achieve sustainable growth. It is a fact that big national and multinational companies have a business development department. But from the comfort of the office and the rewarding corporate position often “too big to fail” becomes an axiom. Thus remaining competitive often becomes an onerous and cumbersome process. The assessments and analyses necessary for the strategic growth planning become blurred under the corporate lens. Status quo becomes a modus operandi and the knowledge gaps become the pitfalls of strategic failure.
The need for independent assessment and analysis of the business and corporate environment and the associated globalized country and political risks becomes a crucial element of the international expansion strategy of a company. The independent modeling of strategic change management and innovative approaches in business development guarantee the successful creation of business opportunities and the expansion of business frontiers in scale and scope. An integrated business development model developed by an independent stakeholder will help corporations to avoid the pitfalls of strategic failure related to the “too big to fail” mindset. The independent analysis of the political, economic, financial and social indicators meaning the external environment where the company operates will provide an unbiased response to the influences affecting the business. The performance of enhanced country and political risk forecasting, screening and red flag identification due diligence deliver warning business intelligence information designed to anticipate trends and to formulate alternate scenarios that the organization might face in the future. Enhanced due diligence and compliance policy & process due diligence will provide advanced /warning information and fill the knowledge gaps or corporate and culture related biases guaranteeing successful tactical and strategic business development and long-term growth.
Constantly scanning and monitoring the business environment using FORS methodology is an integral part of the companies’ strategies to access new markets, develop new supply chains, product and services, as well as build new business cooperation and partnership models. As an independent business development solutions model FORS strategy takes under consideration the growing global complexity, the innovations bifurcation and market disruptions, and successfully adapts new business models to shifting external forces.
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